What We’ve Read

Title	URL	Tag	Publisher Solution Providers	image
Twitch Celebrates 'Legendary Women' For International Women's Day	www.mediapost.com	International Women's Day
Curation Isn’t Harming Publishers, But Their Lack Of Collective Action Is	www.adexchanger.com	CurationPublisher
The Rundown: Google Chrome’s IP tracking updates	digiday.com	ChromeIP Tracking
DOGE’s Unfettered Access to PII Prompts Legal Challenges	admonsters.com	PrivacyGovernmentIndustry
Why Data Minimization Is A Very Big Deal For Ad Tech	www.adexchanger.com	Data
International standards and World Economic Forum (WEF)	www.w3.org	IndustryStandards
Cookie or not: what if the solution was based on a plural and collaborative approach?	fr.themedialeader.com	Industry
Digiday+ Research: Agencies are ready to move on from third-party cookies, while brands lag behind	digiday.com	Industry
Tools, Threats, and Hot Takes for Publishers	www.mile.tech	IndustryAmplifyOurVoices
Burt Benchmarks – Monthly Report	www.burtintelligence.com	Benchmarks	Burt Intelligence
Someone asked me why I’m against curation	www.linkedin.com	CurationAmplifyOurVoices
Grocery Retail Media Networks Are Evolving – Here’s How And Why	live-adexchanger.pantheonsite.io	Retail Media
Retail Media Trends to Look out for in 2025	www.advendio.com	Retail Media	ADvendio
Exploring PRISM: Immediate Media’s Data Evolution	www.notjustadz.com	Data StrategyAmplifyOurVoices
Quo Vadis: #97: ATEF Podcast with Joe Marchese	triscari.substack.com	Industry
#98: What If Google Opens Up YouTube Inventory?	triscari.substack.com	Industry
IAB Tech Lab’s 2025 New Year’s Resolutions for the Industry	iabtechlab.com	Industry
Visitor Relationship Management: The Key to Sustainable Revenue Growth for Online Media	blog.getadmiral.com	VRM	Admiral	Admiral
Prompt Engineering and Efficient Work with AI	sigma.software	AI	Sigma Software	The Trade Desk
Roku’s Clean Room Evolves Into Its New Form: The Roku Data Cloud	www.adexchanger.com	Clean Rooms
Maximising Ad Spend and Yield Through Innovation for Advertisers	martechvibe.com	Industry	Permutive	Permutive
Less Chat In ChatGPT? How AI Could Evolve In Ad Tech In 2025	www.adexchanger.com	AI
CES Briefing: Ad industry peeks at the ‘agentic’ era & confronts low-quality ad experiences	digiday.com	Industry
Apple steps up expansion of its News platform	www.ft.com	Industry
Meta ends fact-checking, drawing praise from Trump	www.washingtonpost.com	Industry
Quo Vadis: #97: ATEF Podcast	triscari.substack.com	Industry		Quo Vadis_ #97_ ATEF Podcast with Joe Marchese
How Relevant Yield Empowers Publishers: Our Journey, Vision, and Commitment to Innovation	blog.relevant-digital.com	Industry	Relevant Digital	Relevant Yield
Google Makes A Big Move Against A Shared Enemy: Big Button Ads	www.confiant.com	Industry	Confiant	Confiant
IAB Report Highlights Optimism in Digital Advertising with Double-Digit Growth for Retail Media, CTV, and Social	www.iab.com	Industry
CES 2025: How Brands Can Find Opportunity In A Fragmented Market, With Nielsen CMO Alison Gensheimer	www.adexchanger.com	Industry
Nine Ad Manager on Building a Self-Serve Platform	danads.com	Self-Serve	DanAds	DanAds
The Most In-Demand Roles In 2025 And The Opportunity They Present For Black Professionals	afrotech.com	Hiring
Apple's Board Urges Shareholders To Vote Against A Proposal That Would Dismantle Its DEI Initiatives	afrotech.com	DEI
What is the Future of Brand Safety on Meta's Platforms?	www.exchangewire.com	Brand Safety
Marketing Briefing: What happens to marketers when the cultural ‘cheat code’ of TikTok is gone?	digiday.com	Industry
DE&I recalibration from the likes of Amazon, Meta, Publicis sparks questions around faltering commitments	digiday.com	DEI
Does Google’s U-Turn On Fingerprinting ‘Open New Opportunities’ Or Is It ‘Irresponsible’?	www.adexchanger.com	Industry	Google Ads
Leveraging AI in Brand Safety Without Losing the Human Touch	www.brandsafetyinstitute.com	AIBrand Safety
X To Add Multiple New Defendants In Ad Boycott Suit	www.mediapost.com	Industry
OpenAI, The New York Times debate copyright infringement of AI tech companies in trial arguments	digiday.com	AI
SCOTUS Turns Away Meta In Battle Over Inflated Ad Metrics	www.mediapost.com	Industry
Nielsen’s Matt Devitt On Guiding Advertisers Through The Fragmented TV Market	www.adexchanger.com	TV
The Trade Desk Is Acquiring Advertising Metadata Startup Sincera	www.adexchanger.com	Industry	The Trade Desk	The Trade Desk
That Sports News Story You Clicked on Could Be AI Slop	www.wired.com	AI	DoubleVerify	DoubleVerify
Will Sell-Side Curation Leave Publishers Behind?	www.linkedin.com	Curation
What is a persona? More than just data	www.exchangewire.jp	Data	Ogury	Ogury
Digiday+ Research: More than half of publishers reported revenue increases in 2024	digiday.com	Industry
As Cookieless Audiences Grow, Here’s Why Alternative IDs Matter Heading Into 2025	advertisingweek.com	Identity	IntentIQ	IntentIQ
AI Crawlers and Scrapers Are Contributing to an 86% Increase in General Invalid Traffic	doubleverify.com	AI	DoubleVerify	DoubleVerify
Prebid 2024 Year in Review: A Year of Progress and Impact	prebid.org	Prebid
Going Direct Is Working For The New York Times – Even When It Comes To Programmatic	admonsters.com	New York TimesProgrammatic
Becoming Customer Zero: A Journey to Scalable Data Products	sigma.software	DataProduct	Sigma Software	Sigma Software
How Publishers Can Evolve into Data-Driven Organizations	open.spotify.com	Data	Sigma Software	Sigma Software
Why Visitors Leave Your Site: 10 Common UX Mistakes to Avoid	blog.getadmiral.com	UX	Admiral	Admiral
Publishers Don’t Just Need a Seat at the Curation Table. They Need Control.	www.linkedin.com	Curation	Adomik	Adomik
Webinar Highlights: How Better Ads Certification Helps Publishers Grow Revenue	blog.getadmiral.com	Better Ads	Admiral	Admiral
Google is reportedly pursuing AI licensing deals with news publishers	mashable.com	AIIndustryNews
Reach to put ‘serious focus’ on subscriptions but expects to keep most news free	pressgazette.co.uk	Subscriptions
DoubleVerify’s 9th Global Insights Report Reveals Shifting Media Quality and Performance Trends	www.exchangewire.com	Report	DoubleVerify	DoubleVerify
Media Briefing: New AI-focused roles signal an evolution of AI strategy at news publishers	digiday.com	AI
2025 Response Rate Report: Benchmark Data for Media Performance	www.ana.net	BenchmarksANA
“Programmatic DOOH is Rapidly Gaining Favour with Digitally Focussed Marketers”: JCDecaux’s Mark Halliday on Omnichannel Effectiveness	www.exchangewire.com	DOOH
What The White House 'AI Action Plan' Means For Advertisers	www.mediapost.com	AI
When AI Meets Media Quality	www.adexchanger.com	AIMedia Quality
The Missing Piece of the “Outcomes Era” Debate	advertisingweek.com	Outcomes Era	Nativo	Nativo
Dynamic Bulldinkie	www.linkedin.com	Dynamic Revenue ShareGareth Glaser
IAB Europe Shares Positions on GDPR and ePrivacy Simplification	iabeurope.eu	GDPRPrivacyIAB
Future of TV Briefing: CTV ad buyers say ‘the math isn’t mathing’ with sell-side shadiness, ad tech fees	digiday.com	CTV
Your CAPI Cheat Sheet: Understanding Conversion APIs	www.adexchanger.com	CAPIKPI
Tech’s Two Philosophies	stratechery.com	AIDuplex	Google Ads	Google Ads
The Sell Side Guide to Identity for Publishers and Media Owners	www.optable.co	IdentitySell Side	Optable	Optable
From Manual to Intelligent: Harnessing AI Agents for Next-Generation Advertising Efficiency	info.boostr.com	AI	boostr	boostr
Brand Safety and the Fight for Effectiveness	www.brandsafetyinstitute.com	Brand Safety
Summit Snapshot: Rep. Joyce Calls for a Federal Data Privacy Framework	digitaladvertisingalliance.org	Federal Data Privacy Framework
Texas Is Getting Tough On Data Protection	www.adexchanger.com	Data Protection
Commoditization 2.0: How Agentic AI Could Undermine The Open Web’s Best Publishers	www.adexchanger.com	Agentic AI
Despite growth, CTV is ‘not a perfect science,’ making it hard to justify prices	digiday.com	CTV
Commerce media has emerged – what brands and platforms need to know	www.retaildive.com	Commerce Media
It's the end of the internet as we know it	qz.com	AI
How Gannett’s Kara Chiles Aims to Turn AI Experiments Into Real Value for Readers and Advertisers	admonsters.com	AIGannett
The Silent Killers in Your Ad Tech Stack: 4 Red Flags You Can’t Afford to Ignore	blog.ex.co	Ad Stack	EX.CO	EX.CO
US state AI legislation: Reviewing the 2025 session	iapp.org	AILegislation
Into the Signal: Redefining Media Quality	admonsters.com	Media QualitySignalsScott Messer
In-Banner Video Is Back, And It’s Eroding The Value Of Web Video	www.adexchanger.com	In-Banner VideoEmry DowningHall
AppLovin Is For Gamers, Part One	payingforthis.beehiiv.com	AppLovin
Seedtag’s New CEO Brian Gleason Says Contextual Will Be Bigger Than Retail Media	www.adexchanger.com	Retail Media	Seedtag	Seedtag
Samsung Ads & The New Era of TV Advertising	open.spotify.com	CTV
IAB Europe Releases Latest Attitudes to Retail Media Report Revealing Key Trends, Challenges, and Opportunities	iabeurope.eu	Retail MediaIAB
Google Discover adds AI summaries, threatening publishers with further traffic declines	techcrunch.com	AI
IAB Tech Lab pitches plan to help publishers gain control of LLM scraping	digiday.com	LLMAIIAB
PAIR 1.1 Protocol & New Prebid Module Released	iabtechlab.com	PAIR 1.1IAB
ID-Less Solutions Guidance Finalized	iabtechlab.com	ID-Less SolutionsIAB
What Is Contextual Advertising? Redefining a Smarter, Privacy-First Approach	blog.seedtag.com	Contextual	Seedtag	Seedtag
Why Summer Isn’t a Slow Season: How to Maximize Ad Revenue During Traffic Lulls	www.aditude.com	AI	Aditude	Aditude
Gen Z loves premium content, not just YouTube. Here’s the data to prove it.	www.thecurrent.com	Gen Z	The Trade Desk	The Trade Desk
Adam Singolda In Conversation With Sir Martin Sorrell: AI, Advertising, and Reinvention in 2025	www.taboola.com	AISir Martin Sorrell	Taboola	Taboola
How Smart Ad Refresh Helps Publishers Increase Revenue	optidigital.com	Smart Ad Refresh	Opti Digital	Opti Digital
Instant Intelligence: How consumers in 4 global markets are feeling the pinch of tariffs	www.thetradedesk.com	Tariffs	The Trade Desk	The Trade Desk
The hidden flaw in your data collaboration strategy (and how to fix it)	permutive.com	Data Strategy	Permutive	Permutive
Burt Benchmarks Monthly Report	www.burtintelligence.com	Benchmarks	Burt Intelligence	Burt Intelligence
The Publisher's North Star: A Guide to Building the Golden Record for Your Audience	www.optable.co	AudienceGolden Record	Optable	Optable
Quality Over Time: The Long And Short Of Digital Ad Measurement	www.adexchanger.com	Ad Measurement
The Missing Piece of the “Outcomes Era” Debate	advertisingweek.com	Outcomes	Nativo	Nativo
In Graphic Detail: AI platforms are driving more traffic — but not enough to offset ‘zero-click’ search	digiday.com	AITraffic
The Slop Web: Welcome to the AI-Generated Ghost Town	www.exchangewire.com	AI
Taking Ad Ops Out of the Weeds: The Stillness Isn’t the Move in the Age of AI	admonsters.com	AI	FatTail	FatTail
WTF is request duplication?	digiday.com	Request Duplication
Nerd alert! Let's talk about what I call IP Transparency.	www.linkedin.com	Paul BannisterIP Transparency
Why ‘do not scrape’ policies matter more than you think	digitalcontentnext.org	Raptive
Digital Out-Of-Home (DOOH) Measurement Guide	www.iab.com	DOOHIAB
The year is 2023. All media is retail media	www.iabuk.com	Research
Building Privacy-First, Resilient Solutions for a Safer Digital Future	www.youtube.com	Privacy
Can You Monetize Without Cookies? Most Publishers Can’t—Yet.	admonsters.com	MonetizationCookieless
The FTC’s OMG/IPG Consent Order Is Putting Politics Ahead Of The Real Issues	www.adexchanger.com	Industry
Google Pressured By Publishers To Find AI Overviews Opt-Out	www.mediapost.com	AI
How AI Is Reshaping Account-Based Marketing	www.ana.net	AIABM
Why 85% of Teams Are Racing to Implement Data Engineering Automation in 2025	switchboard-software.com	DataAutomation	Switchboard Software	Switchboard Software
D-Shortiez: Inside the Criminal Network Behind Those Fake 'You Won!' Pop-Ups	www.confiant.com	Fraud	Confiant	Confiant
How Publishers can Maximize Monetization with AI	open.spotify.com	Monetization	Seedtag	Seedtag
Why Publishers Shouldn’t Pause Cookieless Data Strategies	www.optable.co	DataCookieless	Optable	Optable
Prebid 10.0.0 Release	github.com	Prebid
Here are the biggest misconceptions about AI content scraping	digiday.com	AI
Urgent bid lodged with UK regulator to stop Google AI Overviews ‘stealing journalism’	pressgazette.co.uk	AI
Crawler Crisis Begets CDN Changes	www.aditude.com	AICloudflare	Aditude	Aditude
Dark Traffic Isn’t New—Here’s What Publishers Need to Know	blog.getadmiral.com	Dark Traffic	Admiral	Admiral
Why Publishers Shouldn’t Pause Cookieless Data Strategies	admonsters.com	Cookieless	Optable	Optable
How Demand Side Platforms (DSPs) Are Reshaping CTV And What Publishers Need To Know	blog.seedtag.com	DPSCTV	Seedtag	Seedtag
Introducing pay per crawl: enabling content owners to charge AI crawlers for access	blog.cloudflare.com	AICrawling
Cannes 2025: AI, Authenticity, and the ROI of Responsibility	www.brandsafetyinstitute.com	Media Responsibility
Time’s up for platform privilege	digitalcontentnext.org	Industry
2025 & Beyond – The Shifting Impact of AI, Creators, and Community Notes	www.brandsafetyinstitute.com	Industry
The ad industry is obsessed with AI — but what about its energy use and sustainability?	digiday.com	AI
You Do You. AI Will Do the Rest.	www.exchangewire.com	AI
Bold Ideas from Cannes Lions 2025: Neurodivergent Minds – The Business Imperative Brands Can’t Afford to Miss	iabcanada.com	DEINeurodivergent
Google to the UK CMA: Drop Dead	monopoly-report.com	CMA3PC
Ads.txt for CTV Explained	www.adtechexplained.com	CTVads.txtTrey Titone
Why there’s a CPM slump in a growing CTV market	digiday.com	CTVCPM
FTC Hobbles Brand Safety	www.mediapost.com	Brand SafetyFTC
Measuring Digital Audio in Media Mix Models (MMM): A Beginner’s Guide	www.iab.com	AudioMeasurement
Fixing the Leaky Revenue Pipe Between Brands and Publishers	admonsters.com	Publisher Revenue
Control, Costs, and Confessions: Surviving the Programmatic Maze	www.mile.tech	ProgrammaticSam Youn
Reimagining Advertising in APAC’s Privacy Era	resources.ogury.com	Privacy	Ogury	Ogury
FTC Prohibits Omnicom/IPG From Using Political/Ideological POV In Media Buys	www.mediapost.com	IndustryFTC
How AI and PubTech Are Redefining Publisher Power [Recorded Webinar]	triscari.substack.com	AIPricing
Mastering Retail Media Monetization: Strategies to Drive Ad Revenue and Maximize ROI	www.advendio.com	Retail Media	ADvendio	ADvendio
The Future of AI and Considerations for Brand Safety	www.brandsafetyinstitute.com	Brand SafetyAI
Children's Food & Beverage Advertising Initiative (CFBAI)	bbbprograms.org	CFBAI
In Graphic Detail: eMarketer forecasts how digital marketing will evolve in 2025, and beyond	digiday.com	Industry
Untangling the Issues in Commerce Media Networks: Key Considerations Under U.S. State Privacy Laws	www.iab.com	Commerce MediaPrivacy
Mobile Time Overtakes TV in the UK, but TV Provides a Mood Boost	videoweek.com	TVStreaming
Media Briefing: As social platforms favor creators, publishers are left out of the referral loop	digiday.com	Traffic
The Rundown: What CMA’s crackdown on Google really means for publishers	digiday.com	AICMASearch
Q1 2025 Saw Largest Increase in Digital Publisher Revenues Since Pandemic, AOP and Deloitte Reveal	www.ukaop.org	Research
Offerwall gives publishers more options to monetize and audiences more control over how they access content.	blog.google	GAMGoogle
The End of Publishing as We Know It	www.theatlantic.com	IndustryPublishing
DV Live: Streaming TV: Capturing Audiences in a Shifting Landscape	www.youtube.com	Streaming TV	DoubleVerify	DoubleVerify
What happens when your audience disappears before you even reach them? \| Hearst Magazines	www.linkedin.com	AudienceSignalHearst
Top Takeaways from Cannes 2025	www.cynopsis.com	IndustryCannes	Optable	Optable
How OOH sellers can modernize without losing differentiation	www.fattail.com	OOH	FatTail	FatTail
Balancing Growth & Relationships: TV4’s Self-Serve Journey	danads.com	Self-Serve	DanAds	DanAds
Pioneering Neuro-Contextual: The Next Evolution in Artificial Intelligence AdvertisingHome	blog.seedtag.com	AINeuro-Contextual	Seedtag	Seedtag
ShadowBot Slip-Ups: DV’s Guide to Fraudster Mistakes	doubleverify.com	Fraud	DoubleVerify	DoubleVerify
Vlad Stesin, of Optable, on privacy-compliant advertising in the age of AI	www.youtube.com	PrivacyAI	Optable	Optable
There are 2 kinds of personal-care shoppers. Here’s how to reach them.	www.thetradedesk.com	Research	The Trade Desk	The Trade Desk
What is a Registration Wall? Definition, Examples, and Best Practices	blog.getadmiral.com	Registration Wall	Admiral	Admiral
Q&A with Roy Shkedi, Founder and CEO of Intent IQ	space.beeler.tech	Industry	IntentIQ	IntentIQ
"Shifting the Balance of Power Back to Media Owners": A Coffee With Fern Potter, Multilocal	www.exchangewire.com	IndustryFern Potter
AI, Accountability, and Assurance - Getting it Right	www.brandsafetyinstitute.com	Brand Safety
How First-Party Data Is Powering The NY Post’s Shift To Direct Deals	admonsters.com	First Party DataDirect DealsAmanda Gomez
No Shade, But Does Anyone Still Care About The Privacy Sandbox?	www.adexchanger.com	Privacy Sandbox
AMP UP 2025 - Now Available: State of the Industry - Fireside Chat with Media Trailblazers (Recorded Session)	www.boostr.com	Industry	boostr	boostr
IAB’s Digital Advertising Invoice API Specifications	www.iab.com	IABInvoiceAPI
User-Generated Content, Tariffs And AI Will Reshape The Ad Market, Says WPP Media	www.adexchanger.com	Industry
If you feel that diminishing returns on social media are affecting your results... You're not alone.	discover.taboola.com	Research	Taboola	Taboola
WPP Media cuts 2025 ad spend predictions in response to tariff uncertainty	digiday.com	Industry
IAB Releases Invoice API Specs For Public Comment	www.mediapost.com	IABInvoiceAPI
How Newsweek is Re-engaging Trust with Its Audience	advertisingweek.com	Audience
FAST Return On Investment in Advertising	iabtechlab.com	FASTIAB
Burt Benchmarks May Report	www.burtintelligence.com	Benchmarks	Burt Intelligence	Burt Intelligence
Ad Watchers: Expanding Knowledge of Soft Law - What is CISR?	bbbprograms.org	CISR
IAB Tech Lab Says Advertisers Are Excited About Pause Ads – But Are Users?	www.adexchanger.com	Pause AdsIAB
How AI and PubTech Are Redefining Publisher Power	triscari.substack.com	AIDynamic Pricing	pubX	pubX
Clarity Over Certainty: What Modern Forecasting Should Deliver, with Burt Intelligence	space.beeler.tech	Forecasting	Burt Intelligence	Burt Intelligence
Auction Reselling Benefits Everyone but You	niceadtechthings.substack.com	Lila HuntReselling
From Ironman to dancing at Cannes, a discussion with Katherine Tuluzova	space.beeler.tech	Industry	Sigma Software	Sigma Software
Agency-SSP partnerships are growing more common – and blurring programmatic’s old dividing lines	digiday.com	IndustryProgrammatic
WPP Media launches its ‘Manhattan project’ tech solution into a crowded AI market	digiday.com	WPPAI
Seedtag Unveils Neuro-Contextual Advertising, Entering a New Era of Contextual Targeting	www.exchangewire.com	Neuro-ContextualContextual	Seedtag	Seedtag
How AI-backed neuro-contextual technology is improving ad targeting	digiday.com	Neuro-ContextualContextual	Seedtag	Seedtag
The Brand Safety Industry Needs to be More “Fit” for Purpose	www.brandsafetyinstitute.com	Brand Safety
IAB Europe Releases DSA Transparency Implementation Guidelines 1.1	iabeurope.eu	DSA Transparency Implementation GuidelinesIAB
Innovating Beyond Cookies	open.spotify.com	PrivacyIAB
IAB Tech Lab unveils plans to bolster publisher monetization in the AI era	digiday.com	AIIAB
The Year US Regulators Got Serious About Cookie Consent	www.techpolicy.press	Privacy
In Graphic Detail: How podcasts are earning their spot in the premium ad tier	digiday.com	Podcasts
Digital Advertising Alliance Announces Review of Application of DAA Self-Regulatory Principles to AI Systems and Tools	digitaladvertisingalliance.org	Self-RegulatoryAI
Is The IAB’s Trusted Server A Real Solution For Publisher Revenue Control?	www.adexchanger.com	Trusted Server	Optable	Optable
ITA Announces the Official Launch of International Privacy Certifications	www.trade.gov	Privacy
Global Cross-Border Privacy Rules (CBPR)	bbbprograms.org	Data Privacy
Ad Growth Decelerates Again, April Weakest In 19 Months	www.mediapost.com	IndustryData
Top Women Honoree Angelina Eng Shares How The Culture Of Digital Advertising Has Changed	www.adexchanger.com	IndustryIAB
Listen up: Why audio cuts through the noise and captures attention	www.thetradedesk.com	Audio	The Trade Desk	The Trade Desk
Marketing To Machines: A New Performance Strategy In The Age Of AI Agents	www.adexchanger.com	AI	Ogury	Ogury
Navigating the Challenges of Live Event Ad Serving: A Roadmap to Industry Collaboration	iabtechlab.com	Live EventIAB
Relationship Advice for Media Publishers: How to Build Lasting Connections with Your Visitors	blog.getadmiral.com	Industry	Admiral	Admiral
It’s A Wrap On The Prebid Race	www.adexchanger.com	PrebidAmazon
Brand Safety is Dead—It’s Time to Rally Behind Contextual Alignment	admonsters.com	Brand SafetyContextual
Boostr’s AMP UP 2025 UPdate	space.beeler.tech	Industry	boostr	boostr
The winners and losers of Google’s AI Mode	digiday.com	AIGoogle
How Scibids AI Is Redefining Media Buying At DoubleVerify	www.modop.com	Scibids AI	DoubleVerify	DoubleVerify
IAB Gaming Ad Formats Framework	www.iab.com	IABGaming Ad FormatsFramework
In-house agencies navigate a new phase of purpose and pressure	digiday.com	Industry
Top 5 Benefits of a Multi-Channel Monetization Strategy for Publishers	blog.getadmiral.com	Multi-Channel Monetization	Admiral	Admiral
Mentoring Ad Ops And Sales Yields Long-Term Growth, Says BBC Studios’ Zip Nguyen	admonsters.com	MentoringZip Nguyen
How Google is adapting its traditional search ads for AI Mode and AI Overviews, with Google’s Dan Taylor	digiday.com	AIGoogle	Google Chrome	Google Chrome
AI in Publishing: How Publishers Can Unlock Growth Through Audience-Centered InnovationHome	blog.seedtag.com	AIPublishing	Seedtag	Seedtag
From Survival to Strategy: Reflections on Commerce Media Five Years on From a Global Pandemic	advertisingweek.com	Commerce Media
How To Avoid AI Fails? Best Practices for AI Implementation!	therecursive.com	AI Implementation	Sigma Software	Sigma Software
35% of U.S. streamers want to cancel their subscription. Here’s how CTV ads keep them tuned in.	www.thetradedesk.com	CTVThe Trade Desk	The Trade Desk	The Trade Desk
This Year’s Big NewFronts Trends: Interactive Ads, Programmatic Possibilities	www.adexchanger.com	Interactive Ads
🛠️ What Happens When Publishers Build the Stack?	www.admonsters.com	IndustryPublishersStephanie LayserJustin WohlJustin Barton	Aditude	Aditude
Navigating Data Quality & CTV Measurement - The Pub Way	www.youtube.com	CTVData Quality	Seedtag	Seedtag
Has Google just killed the checkout page? Adland reacts to ‘AI Mode’	www.performancemarketingworld.com	AI	Ogury	Ogury
Why CTV Won’t Fall Into The Same Commoditization Trap As The Open Internet Did	www.adexchanger.com	CTV
Ad Tech Briefing: Google’s AI updates are portent of antitrust cases to come	digiday.com	AI
Prog IO Live: AI, But With A Human Gut Check	www.adexchanger.com	AI
What is Agentic AI And How is Transforming Digital AdvertisingHome	blog.seedtag.com	Agentic AI	Seedtag	Seedtag
Mythbusters: Retail media networks aren’t immune to the pitfalls of programmatic media buying	digiday.com	Retail Media
IAB’s new VP of AI on the most urgent AI issues the ad industry should address	www.thecurrent.com	IABAIThe Trade Desk	The Trade Desk	The Trade Desk
State of Data 2025: The Now, The Near, and The Next Evolution of AI for Media Campaigns	www.iab.com	IABAI
True Efficiency in Ad Ops: Clarity, Control, and Confidence	adops.com	IndustryEfficiency	adops.com
From OAO to adops.com: CEO Craig Leshen on Elevating Ad Ops for Publishers	www.admonsters.com	Industry	adops.com
Media Briefing: Less clicks, more problems: What Google’s AI Mode means for publishers	digiday.com	AIIndustry
ChatGPT referral traffic to publishers’ sites has nearly doubled this year	digiday.com	Industry
IAB Europe’s 2024 AdEx Benchmark Report: European Digital Advertising Market Surpasses €100bn for the First Time	iabeurope.eu	Benchmarks
Why Attention Metrics Are Showing Up In The Financial Times’ RFPs	admonsters.com	Attention
The 2025 Research Insights Hub	www.wunderkind.co	Research	Wunderkind	Wunderkind
The Power of Publisher-Direct Ad Campaigns	admonsters.com	Direct Sold
What Happens When Brands Stop Advertising?	www.ana.net	Industry
Building Smarter Standards for a Complex Media Landscape	www.brandsafetyinstitute.com	Industry
Amazon Joins the Prebid Party With Its Own Adapter	admonsters.com	Industry
IAB Europe Data Consent Framework Ruled Illegal By Belgian Court	www.mediapost.com	Industry
DV Global Insights 2025 \| Bot Fraud in CTV: The Hidden Drain on Ad Budgets	doubleverify.com	Insights	DoubleVerify	DoubleVerify
Programmatic Transparency Benchmark: Q1 2025 Benchmark Findings	www.ana.net	Benchmarks
Video is making podcasts a premium buy for advertisers	digiday.com	Video
Why It Might Be Time To Rebrand The Open Web	www.adexchanger.com	Industry	EX.CO	EX.CO
Microsoft Advertising is closing the Xandr DSP, layoffs pending	digiday.com	Industry
How the semantics of search are changing amid the zero-click era	digiday.com	Search
TCF and GDPR: A Years-Long Dispute Settled – What Publishers Need to Know	blog.relevant-digital.com	TCF	Relevant Digital	Relevant Digital
Trump just handed data brokers a gift - in the form of our data	www.fastcompany.com	Data
The Belgian Market Court annuls APD’s decision regarding TCF	www.iabuk.com	TCF
3 podcast innovations that build audience and revenue	digitalcontentnext.org	Podcasting
Everything Is Everything. Change Comes Eventually. Will Media Owners Lead It?	admonsters.com	Industry
Can AI Deliver Better Returns for Email Marketing?	www.ana.net	AIEmail
Media Briefing: Reliant on search, haunted by AI: publishers at a crossroads	digiday.com	SearchAI
Confessions of a Former Curation Hater: “I’ve Changed My Tune.”	www.admonsters.com	CurationRyan Maynard
Ad Tech in Freefall: Curation, Chaos, and the DSP Downshift	www.mile.tech	IndustryCurationGareth Glaser
Microsoft Advertising is closing the Xandr DSP, layoffs pending	digiday.com	Industry
From Risk to Reward: Navigating Brand Safety in 2025	www.exchangewire.com	Brand Safety
In Graphic Detail: How YouTube redrew the TV map	digiday.com	TV
Sincera Offers A Free API For Some Of Its Prized Metrics	www.adexchanger.com	MeasurementIndustrySincera	The Trade Desk	The Trade Desk
Chronicles of Signal Loss	resources.ogury.com	Signal Loss	Ogury	Ogury
Relationship advice for publishers	digitalcontentnext.org	Relationships	Admiral	Admiral
The Trade Desk’s Mike O’Sullivan on unlocking Sincera data for the open internet	www.thecurrent.com	IndustryThe Trade DeskSincera	The Trade Desk	The Trade Desk
Pushing the Boundaries of the AI Revolution in AdvertisingHome	blog.seedtag.com	AI	Seedtag	Seedtag
From Custom to Context: How Canadian Media is Evolving for Impact	danads.com	Canadian Market	DanAds	DanAds
AI overviews: How are publishers adapting to the rise of clickless search?	www.thecurrent.com	AISearch	The Trade Desk	The Trade Desk
Quo Vadis #116: Going Deeper into the AI AdTech Market Landscape	triscari.substack.com	IndustryAI		Quo Vadis_ #97_ ATEF Podcast with Joe Marchese
How to Stay Ahead During Economic Uncertainty: 5 Fool-Proof Video Advertising Strategies for 2025	blog.ex.co	Video	EX.CO	EX (1).CO
Malvertising’s New Threat: Exploiting Trusted Google Domains	www.geoedge.com	Malware	GeoEdge	GeoEdge
Demand Path Optimisation Survey: Aligning Publisher and SSP Goals	blog.relevant-digital.com	ResearchSPO	Relevant Digital	Relevant Digital
Over 72% of U.S. TV viewing was ad-supported in Q1 this year	www.thecurrent.com	TV	The Trade Desk	The Trade Desk
Loblaw Advance’s Pratyush Kumar on the rise of retail media in Canada	www.thecurrent.com	Retail Media	The Trade Desk	The Trade Desk
Attention Measurement Guidelines: Now Open for Public Comment	www.iab.com	AttentionMeasurement
A Peek Inside Vevo’s Growing Programmatic Ad Business	www.adexchanger.com	Programmatic
Bibbidi Bobbidi Biddable: How Disney’s Ad Sales Are Transforming Its Streaming Business	www.adexchanger.com	Industry
The real reason marketing measurement keeps failing	martech.org	MeasurementAngelina Eng
Snackable Media Acquires AdGrid: Justin Barton on Building a Multicultural Tech Stack That Puts Publishers First	admonsters.com	IndustryDEIJustin Barton
Burt Benchmarks April Report	www.burtintelligence.com	Benchmarks	Burt Intelligence	Burt Intelligence
2025’s All In Census: Is the Ad Industry Trustworthy? 60% of Members Don’t Think So	www.exchangewire.com	ResearchIndustry
Walled Gardens Are Winning Because Brand Marketers Want More Easy Buttons	www.adexchanger.com	Industry
Episode 122: Inside Taboola’s Strategy for the Open Web	www.marketecturepod.com	Taboola	Taboola	Taboola
The New York Post’s multi-platform publishing strategy	digitalcontentnext.org	IndustryNew York Post
Trump Administration Playing Truth or Dare with EU-US Data Privacy Framework	www.infosecurity-magazine.com	PrivacyData
DoubleVerify Releases Global Insights Report on the State of Streaming in 2025	www.exchangewire.com	ReportStreaming	DoubleVerify	DoubleVerify
Contextual Understanding Needs to be Cross-Channel	advertisingweek.com	ContextualAI	Seedtag	Seedtag
How Tripadvisor Scaled Global Ad Sales with Self-Serve	danads.com	Self-ServeTripadvisor	DanAds	DanAds
The Behavioral Economist’s POV On Marketing Measurement	www.adexchanger.com	Measurement
Digiday+ Research: Programmatic ad spend loses out to email this year	digiday.com	ResearchSpendEmail
Most Chrome Privacy Sandbox Testers See A Silver Lining In Their Investment	www.adexchanger.com	Privacy
Advertisers push to standardize real-time auctions in retail media	digiday.com	Retail Media
Boost team productivity, profits, and your career.	www.boostr.com	boostr University	boostr	boostr
Connected TV World Summit 25	www.youtube.com	Connected TV
The Compelling Need For Academic Research On Industry Self-Regulation	www.forbes.com	Self-Regulation
Future of TV Briefing: CTV ad market’s transparency problem hits a boiling point	digiday.com	CTV
From Request to Opportunity: Redefining a Basic Programmatic Term for a Publisher-Empowered Era	www.aditude.com	Industry	Aditude	Aditude
DV Global Insights: Trends in the Modern Streaming Landscape	doubleverify.com	Report	DoubleVerify	DoubleVerify
Bridging the Analytics Gap: Insights from the 2025 Practitioner Survey	convert.wunderkind.co	Report	Wunderkind	Wunderkind (1)
How Publishers are growing their revenue in today’s privacy-first world New EraHome	blog.seedtag.com	Privacy	Seedtag	Seedtag
In Graphic Detail: How AI is changing search and advertising	digiday.com	AISearch
Cracks in the Ad Stack: Publishers Want Power, Not Just Promises	admonsters.com	Industry
The Rundown: What Google and the DOJ are proposing for ad tech antitrust remedies	digiday.com	Industry
Small Business Owners Head to Capitol Hill to Urge Lawmakers: Protect Digital Advertising, Pass a National Privacy Law	internetforgrowth.com	PrivacySmall BusinessIndustry
Getting Into The Measurement Game With Independent Media Veteran Allie Lichtenberg	www.adexchanger.com	MeasurementAllie Lichtenberg
Webinar Recap – How in-app bidding is transforming —and what’s new in Prebid SDK 3.0	prebid.org	In-AppPrebid
The future of media buying: A balance of brand, agency and tech	www.thecurrent.com	Industry	The Trade Desk	The Trade Desk
Navigating tariff-fueled price hikes, 48% of shoppers prioritize apparel in spending plans	www.thecurrent.com	TariffsIndustry	The Trade Desk	The Trade Desk
Big Tech has always tried to own the open web. With AI, it could succeed	www.thecurrent.com	AI	The Trade Desk	The Trade Desk
Paywall Bypass on the Rise: How Publishers Can Safeguard Content & Revenue	blog.getadmiral.com	Paywalls	Admiral	Admiral
Straight talk from DanAds \| Summit 25 in Europe	danads.com	Self-Serve	DanAds	DanAds
Third-Party Cookies Remain in Chrome: Key Takeaways for Publishers	blog.relevant-digital.com	3P Cookies	Relevant Digital	Relevant Digital
5 Essential Metrics to Improve Header Bidding Performance	blog.relevant-digital.com	Header Bidding	Relevant Digital	Relevant Digital
From Grey to White: How Machine Learning Became the Wizard of Media and Publishing	blog.ex.co	Machine Learning	EX.CO	EX (1).CO
The Open Garden’s Watershed Moment: Reflecting on Google's April 2025 News	www.aditude.com	3P Cookies	Aditude	Aditude
Digital Video Is Set to Capture Nearly 60% of All TV/Video Ad Spend in 2025, CTV Rebounds to Double-Digit Growth in 2024, According to IAB	www.iab.com	VideoIABIndustry
The Tariffs And The TV Upfronts	www.adexchanger.com	TariffsTV
At industry conference, Google tries to salvage the Privacy sandbox after U-turn on third-party cookies	digiday.com	3P Cookies	Permutive	Permutive
Programmatic Leaders Who Testified In The DOJ’s Google Suit Are Vindicated, And Still Not Done	www.adexchanger.com	Industry
Media Briefing: What The Washington Post’s deal with OpenAI says about the future of AI content licensing	digiday.com	AI
Digital Marketing Musts for Publishers: Locking in Monetization with Brand SafetyHome	blog.seedtag.com	Brand Safety	Seedtag	Seedtag
Paywall Bypass on the Rise: How Publishers Can Safeguard Content & Revenue	blog.getadmiral.com	Paywalls	Admiral	Admiral
Publishers: Don’t Fear Curation Fees, They’re Just The Same Old Ad Tech Tax	www.adexchanger.com	Curation
How publishers drive meaningful performance with vendor partnerships	digiday.com	PartnershipsIndustry	Wunderkind	Wunderkind (1)
Ad Tech in Freefall: Curation, Chaos, and the DSP Downshift	www.mile.tech	Curation		Mile
TikTok touts livestreaming as next big revenue stream for creators and agencies	digiday.com	Job HuntingJoanna Bloor
Contextual Understanding Needs to be Cross-Channel	advertisingweek.com	AIContextual	Seedtag	Seedtag
Measuring the Digital Economy: Advertising, Content, Commerce, and Innovation	www.iab.com	ResearchIAB
The Rundown: The potential browser buyers if Google’s forced to sell Chrome	digiday.com	Industry
As AI lawsuits mount, publishers still struggle to block the bots	digiday.com	AI
AI Is Everywhere, But Where Is It Really Adding Value?	www.adexchanger.com	AIAngelina Eng
Why Publishers, Not Third-Party Cookies, Hold the Future of Advertising	possible.unofficialinsights.com	3P Cookies	Permutive	Permutive
How Can AI Integrated Brand Safety Process Strategic Chaos?	www.brandsafetyinstitute.com	AIBrand Safety
Google on Trial: What the Verdict Means for Ad Tech’s Future	www.admonsters.com	Industry
Unpacking Digital Adspend 2024	open.spotify.com	ResearchIndustryIAB
Why curation is not just a buzzword	www.thedrum.com	CurationIAB
IAB UK Digital Adspend 2024	www.iabuk.com	ReportIAB
How Dotdash Meredith’s Joetta Gobell D/Ciphers Intent Signals and Measurement Innovation	admonsters.com	IndustryPublisher
Cookies, chaos and Chrome: The industry’s spiciest takes on Google’s reckoning	digiday.com	Industry
We all think we know what Ad Quality is. But could there be more than meets the eye?	www.linkedin.com	Ad Quality
Supercharged Storytelling: Maximising Brand Lift with Nativo's Greg Friend	www.linkedin.com	Brand Lift		Nativo
AdExchanger and AdMonsters Reveal 2025 Top Women in Media & Ad Tech	www.admonsters.com	Top Women
Women Leaders in Ad Tech on AI, Allyship, and What’s Next for the Industry	admonsters.com	Women LeadersDEI
DV’s 2025 Q1 Quality & Attention Benchmark Report	doubleverify.com	Report	DoubleVerify	DoubleVerify
Unfiltered: Monetization Myths, Signal Scraping, and What’s Really Broken	www.mile.tech	IndustryLila Hunt
The FPC Podcast Episode 17: Q&A with Mark Zagorski, CEO of DoubleVerify	shows.acast.com	Industry	DoubleVerify	DoubleVerify
What CIMM East Told Us About the Future of Media Measurement (and Why the Sell Side Needs to Pay Attention)	admonsters.com	Media Measurement
What is Agentic AI And How is Transforming Digital Advertising	blog.seedtag.com	AI	Seedtag	Seedtag
U.S. Tariffs: Consumer Impact Report, April 2025	convert.wunderkind.co	Report	Wunderkind	Wunderkind
Quo Vadis: #114: Did we nail it?	triscari.substack.com	Industry		Quo Vadis_ #97_ ATEF Podcast with Joe Marchese
Admiral Protect: Server-Side Technology to Block More Adblockers and Paywall Loopholes	blog.getadmiral.com	AdBlock Recovery	Admiral	Admiral
Will Google Retreat from the Open Web?	www.linkedin.com	IndustryGoogleScott Messer
Ad Tech’s Online Watering Hole Reacts To Antitrust Ruling That Google Is A Monopoly	www.adexchanger.com	IndustryGoogle
When Rome Fell: Reflections on the DOJ Ruling and the Fall of Our Digital Rome	admonsters.com	IndustryGoogleJared Collett
What would the digital ad supply chain look like if we restarted it from scratch?	www.thecurrent.com	Industry
Confronting Imposter Syndrome and Gender Bias in Tech	www.taboola.com	DEI	Taboola
To Put It Plainly, Don’t Become A Target For Plaintiffs’ Attorneys	www.adexchanger.com	Privacy
Episode 118: Anthony Katsur on Navigating the Future of Ad Tech with Trusted Server	www.marketecturepod.com	Trusted ServerIAB
IAB Europe’s Guide to Sponsored Products	iabeurope.eu	IABRetail MediaSponsored Products
Four AI trends and why they matter to media businesses	digitalcontentnext.org	AI
IAB/PwC Internet Advertising Revenue Report: Full Year 2024	www.iab.com	ReportIAB
Google Is Found Guilty Of Operating An Ad Tech Monopoly (!)	www.adexchanger.com	GoogleIndustry
Media Briefing: From fringe to frontline – AI’s fast-track rise in newsrooms	digiday.com	AI
Amid tariff upheaval, marketers look to AI solutions to eke out creative gains	digiday.com	AI
How Great Leaders Stick to Their Values—Even in Difficult Times	www.inc.com	Leadership
Brand Safety is a Difficult Dance in a Chaotic Landscape	www.brandsafetyinstitute.com	Brand Safety
Data Curation: Examining European Expansion	www.exchangewire.com	Curation	Audigent	Audigent
Zero-Click Search Is Quietly Dismantling the Economics of Niche Publishing	admonsters.com	Search
Undermining Ourselves: How Advertising Keeps Getting Standards Wrong	www.adexchanger.com	Industry
Diminishing Returns	discover.taboola.com	Report	Taboola
Balancing Revenue and UX: How Jasper Liu Fine-Tunes Yield at Daily Mail	www.admonsters.com	IndustryJasper Liu
The AI Leap in Contextual Advertising: Transforming a Legacy Solution	iabtechlab.com	AIContextualIAB
IAB Unveils 2025 NewFronts Lineup, Spotlighting What’s Next in Streaming	www.iab.com	IABNewsFront
CTV Still Has A Fraud Problem	www.adexchanger.com	CTV
Publishers watch warily as tariffs loom over ad budgets and print costs	digiday.com	Tariffs
Riffing On Tariff Tiffs And Risks As Uncertainty Reigns	www.adexchanger.com	Tariffs
Majority of performance marketers see diminishing returns on social media adspend	www.performancemarketingworld.com	Social Media	Taboola
How Trump’s tariffs could impact media budgets	www.linkedin.com	Tariffs	The Trade Desk	The Trade Desk
What is Trusted Server – and Why Should Publishers Care?	blog.relevant-digital.com	Trusted Server	Relevant Digital	Relevant Digital
More brands are blending deterministic and probabilistic data for hybrid targeting approaches	digiday.com	Targeting	Permutive	Permutive
The Benefits of Supply Path Optimization (SPO) for Publishers	www.optidigital.com	SPO	Opti Digital	Opti Digital
Burt Benchmarks Monthly Report	www.burtintelligence.com	Benchmarks	Burt Intelligence	Burt Intelligence
Who’s got the (Creative) Ad ID?	iabtechlab.com	IABACIFCTV
Hyper-Personalization 2.0: Turning Data into Meaningful, Scalable Retail Experiences	magazine.retail-today.com	Retail MediaData	Perion Network	Perion Network
Building the Modern Ad Ops Team: Meet Disney’s VP of Ad Ops, Bobby Noble	admonsters.com	Community
Webinar Recap: Prebid End of Year Recap & 2025 Preview	prebid.org	Prebid
NextRoll and Audigent Set New Milestone with Audience Activation in Google’s Privacy Sandbox	martech360.com	Privacy Sandbox	Audigent	Audigent
The Trade Desk’s Acquisition Of Sincera: Bad News For DV and IAS	wmediaresearch.com	Industry	The Trade Desk	The Trade Desk
Partnering with Axios expands OpenAI’s work with the news industry	openai.com	AI
CES 2025: AdTech Recap	danads.com	Industry	DanAds	DanAds
Private User Matches with Cryptographic Guarantees with PAIR	iabtechlab.com	PAIRIndustryIAB
WTF is identity resolution?
The Impact of Privacy Regulations in Ad Tech in 2025	www.aditude.com	Privacy	Aditude	Aditude
The OpenRTB updates YOU should adopt in 2025 courtesy of IAB Tech Lab	iabtechlab.com	IndustryIABOpenRTB
Top 5 Questions Publishers Should Ask Their Video Partners	blog.ex.co	Video	EX.CO	EX.CO
Quo Vadis: #100: Five Personas Attending AdTech Economic Forum London	triscari.substack.com	IndustryEventsAdTech Economic Forum		Quo Vadis_ #97_ ATEF Podcast with Joe Marchese (1)
IAB Barometer Member Survey Reports	IAB Barometer Member Survey Reports	IABIndustryCanadaResearch
Local Media Industry Bullish on Digital in 2025; 83% Forecast Digital Ad Revenue to Increase or Hold Steady	Local Media Industry Bullish on Digital in 2025; 83% Forecast Digital Ad Revenue to Increase or Hold Steady	ResearchIndustry
Publishers Fear They Missed Their Chance To Cash In On Curation	live-adexchanger.pantheonsite.io	Curation
Digiday+ Research: Publishers' feelings about the media industry are shaky, but they're still optimistic for 2025 - Digiday	Digiday+ Research: Publishers' feelings about the media industry are shaky, but they're still optimistic for 2025 - Digiday	ResearchIndustry
Reimagining Advertising in 2025: Curation, Collaboration, and GenAI	permutive.com	ResearchIndustry	Permutive
New Marketing Trends to Watch in 2025: Adapting to the Future of Digital Advertising	www.linkedin.com	Industry	Seedtag
Amp spotlight: Top ad trends to watch in 2025	adage.com	Industry	No access
Retail chain WHSmith brings first airport ad network into the specialty retail media race	digiday.com	Industry	ADvendio
As Trump returns to the White House, media buyers clamp down on brand safety	digiday.com	Brand Safety
Why Contextual Targeting Is Critical for CTV’s Next Phase	www.adweek.com	Contextual	Seedtag
The State of Publisher Video Strategies	content.ex.co	IndustryResearchVideo	EX.CO
Developer Creates Infinite Maze That Traps AI Training Bots	Developer Creates Infinite Maze That Traps AI Training Bots	AI
Retail Tech Is Ready To Help Retailers Solve All The Wrong Problems	Retail Tech Is Ready To Help Retailers Solve All The Wrong Problems \| AdExchanger	Retail Media
'The New York Times' takes OpenAI to court. ChatGPT's future could be on the line	www.npr.org	AI	No access
2024 Ad Quality Report: Ad Quality and Malvertising Trends	www.geoedge.com	IndustryResearchMalvertising	GeoEdge	GeoEdge
Filling the Cart: The Product Listing Ad updates you need	iabtechlab.com	IABIndustry
#101: ATEF Podcast	triscari.substack.com	AdTech Economic ForumIndustry		Quo Vadis_ #97_ ATEF Podcast with Joe Marchese (1)
IAB Data Privacy Study Validates the Consumer Value Exchange and Shows that Privacy and Personalization Can Co-Exist	www.iab.com	IndustryPrivacyResearchIAB
Bid Throttling vs. Prebid Timeouts: Understanding the Differences and Best Practices for Maximizing Ad Revenue	www.aditude.com	IndustryProgrammaticEducation	Aditude	Aditude
What Publishers Need to Know About Ad Injections	www.aditude.com	Education	Aditude	Aditude
5 Advertising Technology Trends You Need to Know for 2025	www.advendio.com	Industry	ADvendio	ADvendio
The IAB Tech Lab 2025 Roadmap	iabtechlab.com	IndustryIAB
OAO Webinar: "Coffee, Tea, & Ad Ops: To Manage or Delegate Your Ad Stack & Inventory"	adops.com	IndustryOAOAdOpsMonetization	adops.com	OAO
Content 1.0 to Content 2.0 Mapping Officially Released	iabtechlab.com	TaxonomyIndustryIAB
ATEF Podcast with Stephen Master	www.linkedin.com	AdTech Economic ForumIndustry		Quo Vadis_ #97_ ATEF Podcast with Joe Marchese
Yahoo Is The First DSP To (Finally) Adopt The IAB Tech Lab’s Data Transparency Labels	www.adexchanger.com	IndustryIAB
IAB Tech Lab Has A Fix For Mislabeled Instream Video – But Ad Tech Isn’t Ready To Change	live-adexchanger.pantheonsite.io	VideoIAB
The Rise of Omnichannel Retail Media: Bridging the Gap Between Online and Offline Advertising	magazine.retail-today.com	Retail Media	Perion Network	Undertone
Data Privacy Week: Know the Laws of the World Wide Web	www.linkedin.com	Privacy	Aditude	Aditude
Government oversight was the ghost at the feast during this week’s IAB ALM	digiday.com	Industry
Navigating Privacy and AI Under the Trump Administration: A Q&A with Privacy Expert, Jessica B. Lee of Loeb & Loeb	admonsters.com	Privacy
What happened to the post-cookie era, with IAB Tech Lab’s Anthony Katsur	digiday.com	IAB3PCD
A deep(er) dive into DeepSeek’s privacy policies	digiday.com	AI
Shadows of regulation: AI use in the EU public sector	itlogs.com	AI
Trade Desk CEO Jeff Green On Growth, Google And Why He Bought Sincera	www.adexchanger.com	Industry	The Trade Desk	The Trade Desk
U.S. 2025 Consumer Insights Report for Digital Commerce	convert.wunderkind.co	Research	Wunderkind	Wunderkind
The AI Blueprint for 2025: Guardrails, Data, and the Human Touch	www.admonsters.com	AI
How AI Video is Transforming Business Communication: Key Takeaways from HeyGen's Joshua Xu	www.linkedin.com	AIVideo
FTC’s COPPA Rule Update—What Publishers Need to Know	www.admonsters.com	COPPA
How ad curation is maturing	digiday.com	Curation
DMEXCO Column: Retail Media in 2025	dmexco.com	Retail Media
IAB Tech Lab seeks to step up its standards-setting in 2025 with new tools for CTV, AI and a move away from web browsers	digiday.com	IABAICTV
Privacy Sandbox Progress Report	assets.publishing.service.gov.uk	Privacy SandboxCMA	Google Chrome	Google Chrome
In wake of Meta moderation shift, advertisers have accepted new status quo: brand safety is a myth	digiday.com	Brand Safety
Brand Safety Shifts Markedly in 2025	www.brandsafetyinstitute.com	Brand Safety
Ever-Elusive Transparency	www.adexchanger.com	Industry
2025 Digital trends and predictions	www.experian.com	Research	Audigent	Audigent
Take control of your data: Data Privacy Day 2025	ciosea.economictimes.indiatimes.com	DataPrivacy	DoubleVerify	DoubleVerify
Striking the Balance: The Consumer Perspective on Privacy, Preference, and Personalization	www.iab.com	Privacy
Quo Vadis ATEF Podcast with Laura Martin	triscari.substack.com	IndustryAdTech Economic Forum		Quo Vadis_ #97_ ATEF Podcast with Joe Marchese (1)
Reclaiming revenue: Why publishers must take control of their data	www.thecurrent.com	IndustryData
The TV Currency Wars Are Over. Shrug.	mikeshields.substack.com	TVmeasurement
Digital Advertising Malware in 2024: Lessons for 2025 and Beyond	www.admonsters.com	Malware
Ad tech comes to TV	open.spotify.com	TV	EX.CO	EX (1).CO
The Hidden Costs of Rushing Your Head-to-Head OVP Tests	blog.ex.co	Video	EX.CO	EX (1).CO
Google rolls out several new PMax updates following successful beta launches	www.performancemarketingworld.com	PMAXBrand Safety	adops.com	OAO (1)
Google’s latest Chrome update leaves third-party cookie phase-out as unclear as ever	digiday.com	Chrome3PCDIndustry	Opti Digital	Opti Digital
How different media channels contribute to an audience-first omnichannel strategy	mediashotz.co.uk	Privacy	Seedtag	Seedtag
How different media channels contribute to an audience-first omnichannel strategy	www.thetradedesk.com	Industry	The Trade Desk	The Trade Desk
Chrome’s Global Cookie Consent, and Nielsen and Paramount Make Nice	www.adexchanger.com	Industry
Demystifying the OpenRTB Video plcmt Attributes	iabtechlab.com	OpenRTBIABVideo
Elevating the Profile and Leadership of Women in Advertising Technology	iabtechlab.com	WomenDEIIAB
5 Out of Home Trends You Need to Know for 2025	www.advendio.com	OOH	ADvendio	ADvendio
Balancing Efficiency and Integrity: A New Approach to Ad Tech	www.primis.tech	Efficiency	Primis	Primis
How AI Assistants Revolutionise Ad Revenue Optimisation and Analytics?	blog.relevant-digital.com	AIOptimization	Relevant Digital	Relevant Yield
Programmatic Advertising and Direct Ad Sales – Why Are Both Necessary?	blog.relevant-digital.com	Industry	Relevant Digital	Relevant Yield
Signal Shift Sneak Peek: The Value of a Conversion	iabtechlab.com	ConversionIAB
Why work in PubTech?	pubx.ai	Industry	pubX	pubX
Striking the Balance: The Consumer Perspective on Privacy, Preference, and Personalization	www.iab.com	IABPrivacyPersonalizationResearch
Full Report - Are ad tech vendors facilitating or monitoring ads on a website that hosts Child Sexual Abuse Material ?	adalytics.io	IndustryResearchCSAM
Hiding in Plain Sight: The Ad-Supported Piracy Ring Driving Over a Billion Monthly Visits	deepsee.io	ResearchPiracy
ADOMIK Q4 Report Q&A	space.beeler.tech	Research	Adomik	Adomik
Lawmakers Demand Answers From Ad Tech Vendors Allegedly Monetizing CSAM	www.adexchanger.com	ResearchCSAMIndustry
The Importance of Media Literacy in 2025	digimarcon.com	Media Literacy
Adapt or Fade: 7 Key Takeaways from IAB ALM 2025	www.admonsters.com	IAB ALMIndustry	The Trade Desk	The Trade Desk
DV’s 2024 Q4 Quality & Attention Benchmark Report	doubleverify.com	Research	DoubleVerify	DoubleVerify
It's Time to Join the Tide: Rise of Zero-Party Data	resources.ogury.com	DataZero Party Data	Ogury	Ogury
Quality, Transparency And Trust Will Define The Future Of Ad Tech	www.adexchanger.com	IndustryAd Tech	Primis	Primis
2025 Ad Trends: AI, Regulation, and Social Media Shifts	martechview.com	Industry	DanAds	DanAds
Contextual ads: 7 experts on relevancy, privacy & AI	www.thedrum.com	Contextual
5 Missteps to Avoid When Applying or Recertifying to the DPF Program	bbbprograms.org	DataDPF
Solving CTV and DOOH's Biggest Monetization Challenges with an Intelligent Ad Server	blog.ex.co	CTVDOOH	EX.CO	EX (1).CO
Consumer Psychology Unleashed: Peak Season Tactics That Work All Year	convert.wunderkind.co	Research	Wunderkind	Wunderkind
From SEO to GEO: How AI Search is Reshaping Digital Visibility	www.admonsters.com	AI Search
Threads Driving More Engagement Than X, Report Finds	www.mediapost.com	ResearchSocial
How to tackle ad fraud in 2025	martech.org	Ad Fraud
In 2025, Expect Omnichannel, AI, and New Privacy Initiatives	martechseries.com	Industry	Seedtag	Seedtag
Search, AI Engines Take On Specific Roles	www.mediapost.com	AI Search
Three tech start-ups using AI to boost publisher ad revenue	pressgazette.co.uk	AdTech Economic ForumAd TechAI
Taking Action: Strengthening Protections Against High-Risk, Ad-Supported Content And Attacking the CSAM Issue Together	doubleverify.com	CSAM	DoubleVerify	DoubleVerify
Sustainability Portal	deploy-preview-5789--prebid-docs-preview.netlify.app	Sustainablility	adops.com	OAO (1)
Why Agentic AI is a wake-up call for measurement standards	adage.com	AI
Subscription growth trends to watch in 2025	digitalcontentnext.org	Subscription
5 Questions With Perion’s Stephen Yap: Why Efficiency is the Future of AdTech	adtechradar.com	IndustryEfficiency	Perion Network	Perion Network
Thriving Not Just Surviving	open.spotify.com	WorkplaceTeams
No More Excuses: Policing the Supply Chain with Diligence and Transparency	iabtechlab.com	IABIndustry
From Platform to Protocol: Renaming the GPP	iabtechlab.com	IABGPPIndustry
How Supply-Side Platforms (SSP) Are Driving Smarter Monetization & Improved Ad Experiences	blog.seedtag.com	SSPIndustry	Seedtag	Seedtag
WTF is identity resolution?	digiday.com	EducationWTF	Ogury	Ogury
Proposed Rule Changes and an Executive Order: What It Means for Direct Selling Companies	bbbprograms.org	Direct Sales
Digital Publishing: Outlook and Priorities for 2025	www.ukaop.org	IndustryResearch	The Trade Desk	The Trade Desk
‘I don’t think it’s over’: Former head of DEI on corporate diversity’s uncertain future	digiday.com	DEI
AI Briefing: Ad tech world debates how to address CSAM concerns	digiday.com	CSAM
Navigating Data Protection in Digital Advertising with the IAB Data Protection Assessment Template	www.iab.com	DataIAB
Harmonizing Retail Media – A New Playbook on the Impact of In-Store Audio Advertising in Canada	iabcanada.com	Retail Media
Real Threats to Publisher Pageviews—and How to Combat Them	admonsters.com	IndustryPublisher
How Supply-Side Platforms (SSP) Are Driving Smarter Monetization & Improved Ad Experiences	blog.seedtag.com	SSP	Seedtag	Seedtag
Hidden Signals:Decoding 2024’s Digital Ad Trends	www.confiant.com	Malvertising	Confiant	Confiant
Marketing Budgets and the Green Future of the Industry with Marie-Lou Penin	open.spotify.com	Sustainablility	DanAds	DanAds
Why Adblock Recovery Is Just the Beginning of Visitor Relationships	blog.getadmiral.com	AdBlock Recovery	Admiral	Admiral
AI Startup Sued By Major Publishers Over Alleged Copyright Infringement	www.mediapost.com	AI
Audience Curation: When advertising learns from the food industry	www.yahooinc.com	AudienceCuration
Unlock full-funnel outcomes with retail data	www.thetradedesk.com	Retail Media	The Trade Desk	The Trade Desk
Programmatic Advertising Forecast and Ad Tech Trends H1 2025	www.emarketer.com	IndustryTrends	Permutive	Permutive
Striking the Balance THE CONSUMER PERSPECTIVE ON PRIVACY, PREFERENCE, AND PERSONALIZATION	www.iab.com	IABIndustryPrivacy
Amazon Ads to change URL transparency and reporting after high-profile CSAM report from Adalytics	digiday.com	Industry
How Marketers Brace for the European Accessibility Act	www.ana.net	EAADEI
Instream vs. Outstream: A Market Reset, Not a Crisis	www.primis.tech	VideoInstreamOutstream	Primis	Primis
Relevant Digital Launches Relevant AI - Q&A with Petri Kokkonen	space.beeler.tech	AI
Permutive Q&A: Reimagining Advertising in 2025: Curation, Collaboration, and GenAI	space.beeler.tech	CurationAI	Permutive	Permutive
How AI is Reframing Inclusion in Media and Advertising	admonsters.com	AIDEI
Seeing Through The Hype: The Difference Between AI And Machine Learning In Marketing	www.adexchanger.com	AI
Why CTV is evolving into a more efficient and effective advertising ecosystem for brands, publishers and consumers alike	digiday.com	CTV	Seedtag	Seedtag
How Publishers Can Place Safe Bets In A Rigged Programmatic Game	www.adexchanger.com	Programmatic
What this year’s COPPA update means for marketers, with privacy expert Debbie Reynolds	digiday.com	COPPA
It’s Time for the Ad Industry to Ditch Fixed-Size Ads—For Good	www.iab.com	Responsive Ads
In the pitch for brand dollars, retail media networks turn to creators	digiday.com	Retail Media
Secure Matching & Measurement for Data Clean Rooms	iabtechlab.com	Data Clean Room
International standards and World Economic Forum (WEF)	www.w3.org	IndustryStandards
Why Data Minimization Is A Very Big Deal For Ad Tech	www.adexchanger.com	Data
DOGE’s Unfettered Access to PII Prompts Legal Challenges	admonsters.com	PrivacyGovernmentIndustry
The Rundown: Google Chrome’s IP tracking updates	digiday.com	ChromeIP Tracking
Curation Isn’t Harming Publishers, But Their Lack Of Collective Action Is	www.adexchanger.com	CurationPublishers
AI Chatbots Influence on Minors Under Scrutiny in California, NY	news-emails.bindg.com	AI
Closing the CTV Advertising Gap: How AI and Machine Learning Unlock $47 Billion in Revenue	blog.ex.co	AICTV	EX.CO	EX (1).CO
The Global Advertising Privacy Shift: What Privacy Regulations Will Bring in 2025	blog.seedtag.com	DataPrivacyIndustry	Seedtag	Seedtag
If It Bleeds It Leads: Gory Celebrity Images Drive Investment Scams	www.confiant.com	Malvertising	Confiant	Confiant
Quo Vadis #103: ATEF Podcast	triscari.substack.com	AdTech Economic ForumIndustry		Quo Vadis_ #97_ ATEF Podcast with Joe Marchese
Direct vs. Programmatic Inventory for Ad Recovery	blog.getadmiral.com	AdBlock Recovery	Admiral	Admiral
1st Party Data is the key for Retail Media Networks!	www.advendio.com	Retail Media Networks	ADvendio	ADvendio
Publishers No Longer Need To Wonder If They’re On MFA Blocklists	www.adexchanger.com	Brand SafetyMFA
Brand Safety in Flux: MFA’s, Social Media Shifts, & Reputational Risk	www.brandsafetyinstitute.com	Brand SafetyMFASocial
AI Search is Eating the Web—Can Publishers Stop It?	admonsters.com	AI
Veni Vidi Vici Vendor Management	bbbprograms.org	Vendor Management
WTF is attribution modeling?	digiday.com	Attribution
AI Briefing: Ad verification’s duarchy touts AI to Wall Street amid expansion plans	digiday.com	AIVerification	DoubleVerify	DoubleVerify
Can We Do Better Than ROAS?	admonsters.com	ROAS
Brand Safety Institute Launches MFA Transparency Utility for Publishers	www.brandsafetyinstitute.com	Brand SafetyMFA
Why Index Exchange’s CEO thinks curation is programmatic’s biggest shake-up since header bidding — maybe even bigger	digiday.com	Curation	Audigent	Audigent
“Publishers must double down on privacy-first identity solutions.” Tamir Shub of IntentIQ	www.exchangewire.com	IdentityIdentity SolutionsPrivacy	IntentIQ	IntentIQ
Opinion \| From abundance to scarcity: online advertising and signal loss	www.lesechos.fr	Signal Loss	Ogury	Ogury
JPMorgan Chase’s David Pinto-Carpenter on redefining media buying for a 225-year-old banking giant	www.thecurrent.com	IndustryBuy Side	The Trade Desk	The Trade Desk
Privacy by Design Episode 1: The value of consumer relationships in the age of privacy	www.ftstrategies.com	PrivacyPrivacy Sandbox
What It Means To Measure ‘True ROI’	www.adexchanger.com	ROI
IAB Resurfaces Push For Responsive Ads	www.mediapost.com	IABResponsive Ads
Friend or foe: Navigating the AI revolution in digital publishing	www.ukaop.org	AI
Futurescape: preparing for 2030 & beyond	open.spotify.com	IABIndustry
Journalists are using generative AI tools without company oversight, study finds	digiday.com	AI
Key Takeaways from the California Lawyer’s Association 2025 Privacy Law Summit	safeguardprivacy.com	Privacy
Quo Vadis #105: AdTech Futures Program	triscari.substack.com	AdTech Economic ForumIndustry		Quo Vadis_ #97_ ATEF Podcast with Joe Marchese (1)
News U.K. rethought brand safety, and is starting to profit from it	digiday.com	Brand Safety
Marketing Briefing: How the desire for cultural relevance is changing marketers’ planning cycles	digiday.com	Industry
Canadians, Ketchup Wars and Ad Tech	niceadtechthings.substack.com	Industry - Lila Hunt
Media Briefing: Publishers see Apple News+ as a stable revenue stream amid ‘volatile’ referral traffic	digiday.com	IndustryTraffic
TeenAge Privacy Program (TAPP)	industryselfregulation.org	Privacy
Children's Advertising Review Unit (CARU)	bbbprograms.org	CARU
What Trump’s DEI Ban Means for Black Media and the Ad Industry’s Future	admonsters.com	IndustryDEI
AI content licensing lessons from Factiva and TIME	digitalcontentnext.org	AI Licensing
March 6th 2025 Data Day of Reckoning	www.linkedin.com	DataLinkedin
What’s Really Powering Ad Tech in 2025? Insights from Women at the Forefront	www.exchangewire.com	Industry - Sophie Toth
Celebrating International Women’s Day – Meet IAB Ukraine’s CEO Anastasiya Baydachenko	iabeurope.eu	International Women's DayIAB
From Mentee to Mentor: How Women in Media Can Pay It Forward	www.thedrum.com	MentorshipWomen
Quo Vadis #106: ATEF Podcast	triscari.substack.com	AdTech Economic Forum		Quo Vadis_ #97_ ATEF Podcast with Joe Marchese
Decoding Curated Deals: How Standardized Reporting Can Bring Transparency	www.adexchanger.com	CurationStandardized Reporting	Burt Intelligence	Burt Intelligence
A Wrapper Guide for Digital Publishers and Ad Networks	blog.relevant-digital.com	PrebidWrapperProgrammatic	Relevant Digital	Relevant Digital
Content Is King: Adding Extended Content Identifiers to OpenRTB	iabtechlab.com	Content IdentifiersIAB Tech LabOpenRTB
Tariff Chaos And Yet More Ad Tech M&A	www.adexchanger.com	IndustryAd Tech
Publishers don’t really know how Google AI Overviews is impacting their referral traffic	digiday.com	IndustryAI	Google Ads	Google Ads
The Chief Media Officer Of Dunkin’ And Sonic Makes An Appeal For More CTV Transparency	www.adexchanger.com	CTV
What Is ACIF, And How Can It Improve Video Advertising?	admonsters.com	VideoACIF
Intent IQ's Dror Ben Yishai on Addressability in the Open Web	www.exchangewire.com	Addressabilty	IntentIQ	IntentIQ
IAB Europe’s Response to the EDPB’s Guidelines 1/2025 on Pseudonymisation	www.linkedin.com	IABEDPB
Where does AI fit into overcoming programmatic’s challenges?	newdigitalage.co	AIProgrammatic	Sigma Software	Sigma Software
To Compete With Walled Gardens, The Open Web Needs More Collaboration	www.adexchanger.com	Industry	EX.CO	EX (1).CO
Burt Benchmarks Monthly Report	www.burtintelligence.com	Benchmarks	Burt Intelligence	Burt Intelligence
Advertising Amidst Adversity: War Diaries from IAB Ukraine's CEO, Anastasiya Baydechenko	iabeurope.eu	IABIndustryBe Human
IAB Video Compliance Brief: Privacy, AI, and Subscription Rules	www.iab.com	IABVideoAIComplianceSubscription
‘Just don’t say DEI’: Brands sit out advertising around Black History Month, other heritage months this year	digiday.com	DEI
White Paper: Addressing Revenue Decline in the AdTech Industry	www.optidigital.com	IndustryWhite Paper	Opti Digital	Opti Digital
The Programmatic Power Shift: Challenges and Opportunities for Publishers in 2025	whatsnewinpublishing.substack.com	IndustryProgrammatic	pubX	pubX (1)
Accelerating Action: International Women’s Day 2025	open.spotify.com	International Women's DayIndustry
The future of adtech in APAC: Privacy-first strategies, omnichannel growth, and the decline of identifiers	www.mediaweek.com.au	IndustryAPAC	Ogury	Ogury
Exclusive: Chartbeat acquires ad software company FatTail	www.axios.com	IndustryFatTail	FatTail	FatTail
Decoding Curated Deals: How Standardized Reporting Can Bring Transparency	www.adexchanger.com	CurationReporting	Burt Intelligence	Burt Intelligence
History Repeats Itself	www.linkedin.com	Identity SolutionsProgrammatic
Pan-European Case Study - Decarbonising the Digital Advertising Supply Chain	iabeurope.eu	ResearchIABSustainablility
5 Tips for Building an Inclusive Workplace Culture	www.linkedin.com	DEI	Seedtag	Seedtag
The Rundown: The DOJ still urges forced Chrome sale in antitrust trial	digiday.com	ChromeIndustry	Google Chrome	Google Chrome
1st Party Data is the key for Retail Media Networks!	www.advendio.com	DataRetail Media Networks	ADvendio	ADvendio
Advertisers are calling for full URL-level campaign reporting, and DSPs are responding in different ways	digiday.com	IndustryProgrammaticDSPReporting
Trailblazers of innovation: women in AdTech discuss leadership and industry progress	teqblaze.com	Industry
Prebid’s ASTEROID Webinar Recap	prebid.org	PrebidASTEROID
Quo Vadis #107: ATEF Podcast	triscari.substack.com	AdTech Economic ForumIndustry		Quo Vadis_ #97_ ATEF Podcast with Joe Marchese
Quo Vadis #108: Your Sneak Peek at ATEF 2025 – Watch This Before You Arrive	triscari.substack.com	AdTech Economic ForumIndustry		Quo Vadis_ #97_ ATEF Podcast with Joe Marchese
Quo Vadis: #109: On Normative Economics & Google	triscari.substack.com	IndustryEconomics		Quo Vadis_ #97_ ATEF Podcast with Joe Marchese
ACIF Validation API specification is ready for Implementation!	iabtechlab.com	ACIFIAB
The end of taxonomy	bokonads.com	AI
Digital Publishing: Outlook and Priorities for 2025	www.ukaop.org	Industry	The Trade Desk	The Trade Desk
Brian Wieser revises ad forecast downward as U.S. ad market grows wary	digiday.com	Industry
BBB National Programs’ Digital Advertising Accountability Program Issues New Compliance Guidance for Political Advertising	bbbprograms.org	DAAP
Episode 2 Mom’s at Work: Starting a family, navigating fertility support and employer benefits	digiday.com	DEI
IAB State Privacy Law Survey Results 2025	www.iab.com	ResearchPrivacyIAB
Brand Safety - The Constant Battle Between Challenges & Solutions	www.brandsafetyinstitute.com	Brand Safety
From Awareness to Action: Ogury, Women in Tech, and Women in Tech Forum Are Driving Change	resources.ogury.com	DEI	Ogury	Ogury
Spotlighting the Women of IAB Europe – Meet Our Public Policy Manager Inés Talavera de la Esperanza	iabeurope.eu	DEI
The cost of bad data is not only real, but you are going to pay for it.	www.linkedin.com	Data	5x5 Co-Op	5x5 Co-Op
Your Ad Blocker Problem? Dan Rua Says You’re Sleeping with the Enemy	www.youtube.com	Ad Blocking	Admiral	Admiral
Solving Signal Loss: A Win-Win Approach to Identity Resolution for Buyers and Sellers	therefreshnews.com	Signal Loss	IntentIQ	IntentIQ
With Federal Cybersecurity in Retreat Ad Ops Teams Face New Risks	admonsters.com	Ad Fraud
How AI Helps GroupM Take The Tedium Out Of Curation	www.adexchanger.com	AI
Publishers count their losses as the open auction bleeds ad dollars	digiday.com	IndustryProgrammatic
How to Advertise on CTV: Streaming Into the Future for Brands and PublishersHome	blog.seedtag.com	CTV	Seedtag	Seedtag
Ad Tech Briefing: The AI-powered reallocation of margin is just more of the same	digiday.com	AI
Reddit Allows Users To Block Specific Advertisers	www.mediapost.com	Industry
Privacy Taxonomy Implementation Guidelines are Open for Public Comment	iabtechlab.com	IABIndustryPrivacyTaxonomy
CTV Industry Survey Launched by IAB Tech Lab’s Ad Format Hero Task Force	iabtechlab.com	IndustryIABCTV
Retail Media in 2025: The Blueprint for Building a Profitable Ad Network	www.advendio.com	Retail Media	ADvendio	ADvendio
A New Paradigm for Publishers with Trusted Server	iabtechlab.com	IndustryIABTrusted Server
The Hidden Challenges of Retail Media: What No One Tells You About Scaling Your Ad Business	www.advendio.com	Retail Media	ADvendio	ADvendio
IAB State of Data 2025: AI Is on the Brink of Transforming How Advertising Works at Its Core	www.iab.com	AIIABIndustry
Championing Change: How Women In Ad Tech Can Advocate For Equality Year-Round	www.adexchanger.com	DEI
Efficiency Unleashed: Optimizing Your Order Management System	space.beeler.tech	OMSIndustry
Dinner and some CTV Talk	space.beeler.tech	IndustryCTV	GeoEdge	GeoEdge
How publishers are now approaching curation with a calculated embrace	digiday.com	Curation
When the Floor Isn’t the Floor: Ad Tech’s Transparency Problem	admonsters.com	Floor PricingTransparency
WTF is IAB Tech Lab’s Ad Creative ID Framework?	digiday.com	IABAd Creative ID Framework
Championing Change: How Women In Ad Tech Can Advocate For Equality Year-Round	www.adexchanger.com	DEI
Traffic referrals from Threads surge for some publishers this year	digiday.com	TrafficThreads
State of Data 2025: The Now, The Near, and The Next Evolution of AI for Media Campaigns	www.iab.com	ResearchIABAI
Without Google’s cookie cutoff hanging over them, buyers are lukewarm on alternative IDs	digiday.com	Alternative IDs
IMAA Insights and Innovations - DoubleVerify: AI Powered Growth	www.youtube.com	AI	DoubleVerify	DoubleVerify
March 2025: A Bomb has gone off in Programmatic	www.linkedin.com	AIProgrammatic
For Live TV, Programmatic Needs Predictability: IAB Tech Lab Exec	www.beet.tv	IABTV
Digital Publishers’ Display Advertising Revenues Stabilised in Q4 2024, reveals AOP and Deloitte	www.ukaop.org	Research
Warner Bros. Discovery Turns On OpenPath For Web News, But Not CTV	www.adexchanger.com	OpenPath	The Trade Desk	The Trade Desk
Mythbuster: Here’s what ‘agentic’ AI actually means for advertisers, agencies and publishers	digiday.com	AI
Bob Lord Is A Holdco Skeptic	www.adexchanger.com	IndustryAdTech Economic Forum
Episode 3 From baby to bias: The hidden struggles of moms returning to work	digiday.com	DEI
Consumer Trust Shouldn’t Be A ‘Differentiator’ For Your Business	www.adexchanger.com	TrustData
Work Less, Do More: The 5 Pillars of Smarter Work	www.linkedin.com	Work Smarter
The outlook for ad tech M&A in 2025	digiday.com	IndustryM&A
Agencies and Publishers Have Been Quicker to Integrate AI Than Brands, Per IAB Report	www.adweek.com	AI
AI in Ad Tech: Promise, Hype, or Just Another Cash Grab?	www.exchangewire.com	AI
A U.S. Data Privacy and Security Framework: Comments to the House Energy & Commerce Committee	bbbprograms.org	Data
Leading with Menopause	open.spotify.com	DEI
AI Isn’t Something To Fear – Or Rush Into	www.adexchanger.com	AI
How to Spot (and Fix) Unfair Video Auctions in CTV, DOOH, and the Open Web	blog.ex.co	VideoAI	EX.CO	EX (1).CO
Brand Safety in the AI Age	www.exchangewire.com	AIBrand Safety
How AI Helps Butler/Till Curate High-Performing PMPs	www.adexchanger.com	AI
Industry Self-Regulation In An Age Of Deregulation: A Sensible Middle Ground	www.forbes.com	Industry
Quo Vadis #113: Funky Town and The Way The [AdTech] World Works	triscari.substack.com	Industry		Quo Vadis_ #97_ ATEF Podcast with Joe Marchese (1)
Why Retail Media is Booming: How First-Party Data is Changing the Game for Media Buying Agencies	www.advendio.com	Retail MediaData	ADvendio	ADvendio (1)
How MIT maximizes editorial value with newsletters	digitalcontentnext.org	NewslettersEmail
Industry Self-Regulation In An Age Of Deregulation: A Sensible Middle Ground	www.forbes.com	Industry
How to Navigate iOS18’s Impact on Email Engagement	www.wunderkind.co	Email	Wunderkind	Wunderkind
At AdExchanger’s CTV Connect, EX.CO’s Chief Business Officer Paul Jelinek shared how we’re helping media companies drive revenue growth as we continue our expansion into CTV and DOOH	www.linkedin.com	CTVDOOH	EX.CO	EX (1).CO
More brands are blending deterministic and probabilistic data for hybrid targeting approaches	digiday.com	Targeting	Permutive	Permutive
Brand Safety in 2025: Ambiguity, Decisive Moves, and the Road Ahead	www.brandsafetyinstitute.com	Brand Safety
What's Really Behind Agencies’ Identity and AI Ambitions?	www.exchangewire.com	AI
Trump’s Tariffs Are Bad News For Anyone Who Relies On Ad Revenue	www.adexchanger.com	IndustryTariffs
Trump Tariff Announcement & Implications for Canada’s Digital Advertising Ecosystem	iabcanada.com	IndustryTariffs
Behind the research: The untapped opportunity of omnichannel	www.thetradedesk.com	Research	The Trade Desk	The Trade Desk
Media buyers look for ways to stay ahead of clients’ tariff budget pressures	digiday.com	IndustryTariffs
Publishers left guessing how Google’s March 2025 core update will reshape search	digiday.com	Search	Google Chrome	Google Chrome
Supporting early talent in a hybrid world	open.spotify.com	TalentCareer
Amazon courts media buyers with loss-leader tactics to compete with other major DSPs	digiday.com	DSP
35% of U.S. streamers want to cancel their subscription. Here’s how CTV ads keep them tuned in.	www.thetradedesk.com	Streaming	The Trade Desk	The Trade Desk
The Evolution Of Programmatic: How DSPs and SSPs Are Redefining Their Value for Advertisers and Publishers	admonsters.com	ProgrammaticDSPSSP
The Future of AI Agents and What That Means for You	www.linkedin.com	AI
How Dotdash Meredith enlisted OpenAI to boost its contextual ad product, with Lindsay Van Kirk	digiday.com	AI
Zero-Click Content: Your Guide to the Game-Changing Trend	dmexco.com	Zero-ClickContent
The semantic slide of programmatic’s power word: ‘curation’	digiday.com	Curation
The Alliance Digitale, the Geste, the SRI, et the Udecam welcome the decision of the French Competition Authority, which acknowledges the illegality of Apple ATT	www.alliancedigitale.org	Privacy
Seedtag’s Contextual AI Seeks to Understand Multi-screen Content	streetfightmag.com	ContextualAI	Seedtag	Seedtag
Verification Providers Missed Easy-To-Spot Bots, Says Adalytics. What Went Wrong?	www.adexchanger.com	Research
Rewriting the Rules: AI’s Impact on Ad Tech	www.mile.tech	AI	Sigma Software	Sigma Software
What is a Paywall? Types, Benefits, and How to Implement One	blog.getadmiral.com	Paywalls	Admiral	Admiral
Prebid Pulse – Week of 4/2/2025	prebid.org	PrebidIndustry
FreeWheel first to be IAB Tech Lab certified on OM SDK for LG and Samsung devices	iabtechlab.com	IABOM SDK
Lessons in Leadership From Seedtag’s International Women’s Month Panel	blog.seedtag.com	DEI	Seedtag	Seedtag
OpenPass and First-Party Data: How Publishers Can Take Back Control	blog.getadmiral.com	OpenPass	Admiral	Admiral
Quo Vadis: #112: ATEF Podcast	triscari.substack.com	AdTech Economic ForumIndustry		Quo Vadis_ #97_ ATEF Podcast with Joe Marchese (1)
Introducing “Tech Lab Asks the Industry”: A New Social Media Poll Series	iabtechlab.com	IABIndustry
What the Signal Shift? 6 Takeaways from the first IAB Tech Lab Event of 2025	iabtechlab.com	IABIndustry
Quo Vadis: #110: ATEF Podcast	triscari.substack.com	AdTech Economic ForumIndustry		Quo Vadis_ #97_ ATEF Podcast with Joe Marchese
Prebid Pulse – Week of 3/24/2025	prebid.org	Prebid
Top 5 Benefits of an Omnichannel Advertising Strategy	blog.ex.co	Omnichannel	EX.CO	EX (1).CO
As AI Takes His Readers, A Leading History Publisher Wonders What’s Next	www.bigtechnology.com	AI
Can Brand Safety be at Odds with Brands Vying for Consumer Engagement?	www.brandsafetyinstitute.com	Brand Safety
In The Room Where (The Ad Auction) Happens	www.adexchanger.com	Trusted Server
44 Women Leaders in Ad Tech Share Their Secrets for Success	admonsters.com	DEI
A return to content: Why advertising’s original premise is 2025’s most in-demand opportunity	www.cmoalliance.com	Industry
WPP publishes UK Gender Pay Gap Report for 2024	www.wpp.com	ResearchDEIPay
We Track Everything Except What Actually Moves Us	www.linkedin.com	RelationshipsHuman
IAB Europe’s Updated Retail & Commerce Media Glossary	iabeurope.eu	Retail MediaGlossary
Is there a perfect length for digital video?	digitalcontentnext.org	Video
Analyst: Uncertainty in the Economy Expected to Hamper Advertising Growth	www.ana.net	Industry
IAB Tech Lab’s Trusted Server Framework sparks debate… here are the arguments	digiday.com	Trusted Server FrameworkIAB
The UK’s Data Protection Authority Has Its Eye On Ad Tech This Year	www.adexchanger.com	ICOIndustry