Privacy By Design Podcast

Privacy by Design is a new podcast series by FT Strategies in collaboration with the Privacy Sandbox, a Google-led initiative designed to enhance user privacy while ensuring businesses have the information they need to run thriving digital businesses.

In the first episode of Privacy by Design, Lisa MacLeod speaks to Rob Beeler, founder of Beeler.Tech. Lisa and Rob discuss the importance of building close relationships with digital audiences and how the Privacy Sandbox is providing tools to help publishers maintain their brand values without the need for third-party cookies. They also discuss the importance of partnering with ad tech providers to discover and advance solutions thatcan help bridge the gap between publishers and audiences looking to engage further with online content.