Glossaries

Eventually we’ll build out a glossary. Until then, we’re going to point to others.

Ad Tech Explained

Explainers, insights, and analysis on the latest trends in advertising technology.

www.adtechexplained.com

Ad Tech Terms

Welcome to the world of ad tech, where understanding the terminology is key to unlocking your digital advertising potential! In this blog, we’ll delve into essential ad tech terms you need to know, from programmatic advertising and ad mediation to concepts like header bidding and eCPM. Whether you're a newcomer or a seasoned expert, mastering these terms will empower you to navigate the complexities of the programmatic ecosystem.

www.aditude.com